The 7 most costly mistakes you are probably making when communicating with prospects and clients: Mistake 2


THE 7 MOST COSTLY MISTAKES

YOU ARE PROBABLY MAKING

WHEN COMMUNICATING WITH

PROSPECTS AND CLIENTS

By Mitch Harris

aka “The Samurai Of Sales”

MISTAKE #2: You create additional meaning that is not actually there:

You don’t really hear what your prospect or client is saying because you assume you already know what they mean.

any times you don’t even let them finish their sentences.

You throw YOUR OWN INTERPRETATION onto what they are saying to you. It’s like sticking cotton in your ears.

I call this “MENTAL WAX PAPER”. It clouds your ability to listen clearly.

Is that how you want to go through life?

That’s why you so often hear people say things like:

“It felt like we were talking 2 different languages.”

”We don’t really think he/she understands the needs of our organization.”

“Hello? Are you even listening to me?”

“Forget it! Never mind.”

This alone can literally prevent you from truly hearing what your prospect has to say and thus reacting appropriately or effectively.

Be willing to listen as if you are hearing it for the very first time.

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