The 7 most costly mistakes you are probably making when communicating with prospects and clients: Mistake 1


THE 7 MOST COSTLY MISTAKES

YOU ARE PROBABLY MAKING

WHEN COMMUNICATING WITH

PROSPECTS AND CLIENTS

By Mitch Harris

aka “The Samurai Of Sales”

Here are the top 7 reasons why most sales professionals and entrepreneurs struggle with getting the outcomes they want from both prospects and clients and how to avoid making these critical mistakes in the future:

MISTAKE #1: You focus too much on what you are going to say next and not enough on what they are already saying:

TOO MANY STATEMENTS NOT ENOUGH QUESTIONS!

“God gave us 2 ears and 1 mouth so we can listen twice as much as we speak.”
-ANONYMOUS

The greatest barrier to effective communication: POOR LISTENING!

If I had 10 cents for every dollar that’s been left on the table by professional sales people and entrepreneurs simply as a result of poor listening, I could feed every single hungry person in Africa for the next decade!!! FACT!

Stop talking so much! Lose your infatuation with the sound of your own voice. Think about that moment that occurs for you when you are speaking with someone else and you realize that they are not really listening to you. Do you tend to shut down? Do you get annoyed? Do you lose your desire to really express yourself fully?

Well guess what: THAT’S EXACTLY WHAT HAPPENS TO YOUR PROSPECTS AND CLIENTS WHEN YOU DO THAT TO THEM!

The goal is to be a “hypersensitive” listener.

Focus on what you can learn, not what you can teach. If you are the expert, it will come through. And if you are not the expert, don’t try to act as if you are. Simply refer to the experience and resources of your company or associates.

to be continued on Monday…

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